Director of Marketing & Communications
As Director of Marketing and Communications for FirstBank, Jeanie Rittenberry is responsible for marketing, training, and communications. Her mission is to maintain the integrity of FirstBank’s story and ensure that all messaging is consistent in reinforcing the bank’s mission, vision and values.
She manages an array of FirstBank initiatives and programs, including advertising, public relations, branding, social media campaigns, and events and sponsorships. Additionally, she leads FirstBank’s training, professional growth and leadership development programs.
Jeanie joined FirstBank in 2013 and quickly became an integral member of the executive team, playing a strategic role in helping FirstBank grow, both in more established community markets as well as in the larger metro markets. She is primarily responsible for strengthening the bank’s brand and maintaining its position as a trusted financial leader dedicated to the communities it serves.
A well-rounded marketing professional, Jeanie has 20 years of banking industry experience, working with both community banks and Top 10 banks across the United States. Prior to joining FirstBank, she was Senior Vice President and Director of Marketing and Client Services for Memphis-based National Commerce Bank Services. Jeanie started her career at NCBS, where she previously worked with FirstBank President and Chief Executive Officer Chris Holmes prior to the merger of National Commerce and SunTrust banks in Memphis.
Jeanie is a graduate of the University of Memphis, the Barret Graduate School of Banking, and CEO Connect, Lipscomb University’s executive leadership program. She serves as a Director for the Nashville Symphony and as a Regent for the Barret Graduate School of Banking. She is also an active volunteer with Junior Achievement of Middle Tennessee, the YMCA and is a member of 100 Women Who Care of Greater Nashville. A Tennessee native, Jeanie currently resides in Brentwood with her two children. She enjoys traveling and spending time with her family.< Back to Senior Management